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"Analyzing the Growth and Opportunity in the Australian QSR Market"

  • andymasood
  • Mar 8, 2024
  • 1 min read

Updated: Apr 12


 Let’s explore the performance and forecast for the Quick Service Restaurant (QSR) market in Australia:


Current State:

  • The QSR/Fast Food industry in Australia is currently worth almost $21 billion.

  • It is expecting modest growth of less than 1% over the next 5 years.

  • Several factors contribute to this forecast, including:

  • Decline in foot traffic and dine-in due to the impact of COVID-19.

  • Increased competition from supermarkets.

Market Overview:

  • The Australia Foodservice Market size is estimated at $61.98 billion USD in 2024.

  • It is projected to reach $101.68 billion USD by 2029, growing at a CAGR of 10.41% during the forecast period (2024-2029).

  • The largest share in the foodservice type belongs to Quick Service Restaurants (QSRs), accounting for 38.79% of the value share in 2023.

  • Independent outlets, especially cafes and bars, dominate the market, driven by Australians’ love for coffee and specialty beverages.

  • Cloud kitchens are the fastest-growing segment, fueled by increased online food delivery app usage, especially among millennials.

  • Chained outlets are also growing steadily due to investments by multinational brands and domestic franchises.

  • McDonald’s Corporation leads the market with over 1,000 restaurants nationwide.

 

In summary, while the QSR market faces challenges, strategic positioning, quality offerings, and adaptability remain key drivers for sustained growth in Australia. 🍔🌟

 
 
 

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